![]() ![]() The Sales & Marketing efficiency rate, defined as how many dollars of additional new revenue are generated by each dollar of Sales & Marketing spend, rose from 0.2x to 0.5x in the most recent reporting period, as shown in the table below:Īccording to a 2020 market research report by Mobile Marketer, in 2019, mobile games accounted for 60% of revenue for global video game activity, generating $49 billion in revenue, profit of $16.9 billion. Sales & Marketing expenses as a percentage of total revenue have been uneven but trending upward as revenues have increased, as the figures below indicate: The company obtains customers through all manner of online acquisition, including mobile game app stores, search engines, and social earned visibility. The company’s primary offerings include social casino games including DoubleDown Casino, DoubleDown Fort Knox, DoubleDown Classic and Ellen's Road to Riches.ĭoubleDown has received at least $345 million from investors including DoubleU Games and STIC Special Situation Diamond. Management is headed by director and CEO In Keuk Kim, who has been with the firm since leading the acquisition of DoubleDown by DoubleU Games and has extensive executive experience in the cloud computing, trading and corporate M&A industries.īelow is a brief review of DoubleDown Casino game by a user: Seoul, Republic of Korea-based DoubleDown was founded to develop a family of gaming titles for casual gaming enthusiasts. The company creates and markets online games for casual gaming markets worldwide.ĭDI is positioned well to accelerate its growth and the IPO appears reasonably valued. ![]() IPO, per an amended registration statement. DoubleDown Interactive ( NASDAQ: DDI) has filed to raise $198 million for the company and the selling shareholder in a U.S. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |